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ConsultCRM: ClickDimensions - email marketing

by ConsultCRM

ClickDimensions Marketing Automation for Microsoft CRM empowers marketers to generate and qualify high quality leads while providing sales the ability to prioritise the best leads and opportunities. Providing Email Marketing, Web Tracking, Lead Scoring, Social Discovery, Form Capture and more.

We allow organisations to discover who is interested in their products, quantify their level of interest and take the appropriate actions. A 100% Software-as-a-Service (SaaS) application, built on the Microsoft Windows Azure platform and built into Microsoft CRM, ClickDimensions allows companies to track their prospects from click to close.

ClickDimensions is the easiest way to:
- Empower your marketers to generate and qualify high quality leads
- Provide your sales team with the ability to prioritise the best leads and opportunities
- Allow your management to measure everything

For Marketing - Generate, Qualify, Nurture:

Email marketing embedded into Microsoft CRM and perfectly linked to Leads, Contacts, Campaigns, Marketing Lists, visitor web tracking and more? Imagine what you can do with that. Surveys built into CRM - wow! Marketers familiar with Microsoft CRM will appreciate being able to easily connect forms on their website to CRM - without creating duplicates. Tying landing pages to campaigns is easy and triggering workflow from form submissions, file downloads or a Lead’s general web activity is simple and familiar. Having all data in CRM is a welcome change because everything is nicely tied together and available for an endless realm of possibilities.

For Sales - Prioritise, Connect, Close:

Sales will be relieved to finally have an idea (before they call) of how interested a Lead may be and what, in particular, caught their attention. ClickDimensions' Lead and Contact profiles show each visitor's score as well as the individual web and email events that indicate interest and intent. In addition, our social discovery provides information to help understand the Lead and tailor your message.

For Management - Measure, Refine:

Management will like that guess work is now replaced by quantifiable campaign metrics. A quick review of a CRM marketing campaign record will easily reveal the number of form submissions, visits or page views that the campaign generated. When a marketing email is sent, it is easy to see (in real time) which recipients are coming to your site, specifically what interested them and how many converted.

ConsultCRM: ClickDimensions - email marketing has not been reviewed by any customers.

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The views and opinions submitted and expressed here are not those of Microsoft.

Version

V1.0 SP1

Release Date

01/02/2011